Belinda is a senior communications executive with particular experience in the higher education, government and professional services sectors. As a communicator she sees her role as telling the genuine story of an organisation and its people.

Operating at the strategic level, Belinda provides counsel to senior stakeholders in reputation management and issues management but also knows when she needs to be more hands on. Her experience in crisis and emergency management communications has galvanised this no-nonsense approach. Her calm and considered approach has also proven essential in these fast-paced environments.

Belinda has developed and executed communications strategies for large scale events and activations both nationally and internationally, gaining positive media coverage. She is interested in how AI is changing the landscape for communications and has specialised in communications and governance in this space.

By nature Belinda is authentic, collaborative and empathetic. As Director of needbee, a boutique communications consultancy, Belinda is committed to providing her clients with open and honest advice and executing these plans in timely and efficient ways to engage the relevant audiences.